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Niche Trend News & Information™
GrapevineStar Media: Niche Trend News and Information

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  • 4 reasons online TV is still a pipe dream

    ABC will become the first broadcaster to launch its own live-streaming app this week. But before you start cutting your cord, know that true online TV isn’t quite here — not yet, anyway.

  • GrapevineStar Media Trend Alert – AOL Builds Agency Team

    AOL Advertising has brought in Anthony Romano and Ed McHugh as global head of its Publicis Groupe team, and global head of its Dentsu Aegis and Havas teams,

  • This Upfront, Will Digital Video Be Bought Like TV?

    I believe this is the year video will begin to close the gap with television in the upfront marketplace. Hear me out.

  • Mobile Trend Alert – Hospitality Industry Reduces Print And Increases Mobile

    for some areas of the hospitality industry, mobile has served a very different purpose. By infusing mobile into daily business practices, hotels and restaurants further their sustainability efforts while improving the overall experience for the consumer.

  • GrapevineStar Trend Alert – Media Giants Chase Online Ads With Original Shows

    Digital and traditional media companies, including newspapers and magazines, have for years been building a video presence on the Internet. But until now the offerings have largely been low-budget, single-camera affairs featuring talking heads.

  • Consumers! Will You Pay For YouTube Channels?

    YouTube so far is distancing itself a bit from the story—nothing to announce, they say. But it’s not flat out dismissing it. Grapevine Star asks you the consumer…Will you pay for a YouTube Channel?

  • Alloy acquired DBG, while Dreamworks acquired Awesomeness TV

    A Tale Of Two Deals, And How They’ll Affect Online Video
    The companies have some similarities, as they all operate in the video space. Both targets (DBG and AwesomenessTV) have a repping business on top of their core:

  • Media Alert – FTC Rejects Request To Delay New Children’s Privacy Rules

    The IAB and other groups recently asked the FTC to delay the new rules until early next year. Among other reasons, groups said the new regulations were…

  • The 4 C’s – What’s Keeping Global Marketers Up At Night?

    “It takes 20 years to build a reputation and less than five minutes to ruin it. If you think about that, you’ll do things differently. “ (Warren Buffett)

    Whether it’s a tweet, a post on your Facebook wall, a video upload, or a simple online transaction, the reality is that your brand is on air 24/7.

  • Grapevine Star – Best Media & Entertainment Venture Capital Firms

    This is a select group of some of the largest and best globally focused media and entertainment focused Venture Capital firms. They fund small growing businesses and up. Through my various ventures I have come to know the majority of these companies and can recommend them highly….Jacob R. Miles III, GrapevineStar

  • How The U.S. Failed The Middle Class; How It Will Influence Online Advertising

    Scott Kupor, managing partner at Andreessen Horowitz, explains how “we” are holding back the middle class in America, and points to the U.S. government’s mistake to “systematically cut the middle class out of the most important wealth creation opportunity for the next 50 years.” Jacob R. Miles III, founder of GrapevineStar and serial entrepreneur who has led several private placements and initial public stock offerings joins Scott Kupor’s viewpoint and is working diligently to help more companies launch their ideas into profitable growing public companies.

  • Grapevine Star Alert – Get On Board With Girl Power

    For the past several months, the “modern woman” has been the center of media focus, from the debate on having it all in the New York Times to Time’s exploration of the balance of power in the workplace to the PBS documentary about inspiring women. And, of course, there’s all the talk about the depiction of young women in HBO’s “Girls…

  • Internet Media Alert – Modern SEO Page-Naming Convention Trends

    General tactics don’t always reflect the trends of the day, which is why we’re going to look at some modern page-naming conventions for three different query types (i.e. informational, navigational and transactional) utilized by SEO pros on the search results pages today.

  • Arbitron Warns Clients Against Social Media Pitfalls

    The warning was delivered earlier this week in the form of a memo to clients, which included guidelines for how to avoid running afoul of Arbitron’s rules -

  • GrapevineStar Trend Alert – The Numbers of Mobile Payments at SXSW

    With somewhere around 25,000 attendees at SXSW Interactive over the weekend, the mobile payment numbers would seem to indicate that only a small percentage of attendees tried mobile payments, even with the high visibility.

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