Tag Report: ‘Social Media’
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Trend Alert – Lady Gaga Influencing New Music Artists, Fashion and More
Check out the long-awaited Vogue cover and spread shot by Mario Testino. In the issue, Gaga reveals exclusive details on Born This Way, including the following song titles: “Americano”,“Hair”, “Bad Kids”, “Government Hooker”, and “Judas”. The article confirms “Judas” as the second single from the album, and that Born This Way will include 17 tracks…..Lady Gaga is a trendsetter…
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Trend Alert – Healthcare Anchoring In Search, Social And Mobile
80% of U.S. Internet consumers research health information online, making it the third most popular online activity — following email and using a search engine, according to Pew Internet Project report.
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Why Super Bowl Ads Should Cost Five Times As Much
Are Super Bowl commercials worth more than $2.6 million for :30? I think so, and here is my logic.
Last year the New Orleans Saints’ victory over Indianapolis in the Super Bowl was viewed by more than 106 million people, surpassing the 1983 finale of “M*A*S*H” to become the most-watched program in U.S. television history, the Nielsen Co. reported in February 2010. Over the years, brands have bought into the hype of this highly watched and anticipated event, and many pony up the millions of dollars for the cost of an ad and the sometimes award-winning creative. -
Social Media is Changing the World…People of Egypt, Tunsinia, Syria, Yemen, Iran Embrace Speak to Tweet
Egyptian Born BlueKai CEO Omar Tawakol knows the story well. He’s been in contact with at least one relative who still lives in Egypt, refusing to leave until the regime topples. He compares the 30-year-old extreme oppressive and corrupt government that relies on a police force with tactics used by the Shah of Iran. “You want popular uprising before it becomes an extremist uprising,” he says. “We’re lucky to have a popular uprising, so let’s just hope it ends up with a government that benefits the people.”
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Moms, Blogs and Social Media…Influencers of Most Purchases
There is no question that Moms and/or females in general are the influencers and drivers of the majority of purchases worldwide…..says Jacob Miles, GrapevineStar
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SUPER BOWL to SOCIAL BOWL
This seems to be the year social networking charges onto the field. Consider that E-Trade was the only advertiser among the 2009 and 2010 Super Bowl rosters to even add a tease to its Facebook or Twitter presence at the close of the ad, according to research done by students of Mr. Tomkovick.
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Trend Alert – Featured Company InSide Network, Facebook Platform and Social Gaming Focused
GrapevineStar salutes InSide Network, Inside Network is a trndforward company focused on the Facebook platform and the social gaming ecosydtem. GrapevineStar joins them in the support of the facebook platform and social gaming ecosystem by developing and managing intellectual properties designed for Facebook and for social gaming
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Social Gaming Market Projected to Surpass $1 Billion
Social Gaming is here to stay…the most popular games are reflections of life, we will see increases in audiences and revenue and more acceptance by marketers including branding inside the games and of virtual goods….says Jacob Miles, GrapevineStar
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Getting Past Social Media Paralysis
Article Highlights:
Automated sentiment analysis and geo-location influence have been notoriously inaccurate
Off-the-shelf tools often provide an overwhelming quantity of features but little business insight
Existing automated sentiment solutions yield 60 percent accuracy at best, despite vendor claims to the contrary -
Miami Social Media Conference – The Largest Gathering of Social Networking Executives
The Social Media Conference taking place in Miami Jan. 19 – 21, 2011 s set to be the largest gathering of industry social networking and internet personals executives ever. This is one of the premier social media events, past events had over 650 executives in attendance.,,,,says Jacob R Miles III, GrapevineStar-Social Media Analysts
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GrapevineStar Congratulates Jon Bond…New CEO at Big Fuel
Big Fuel was founded in 2004 by Avi Savar, a former TV producer with credits at USA Networks, Fox, Columbia Tri-Star, Showtime, Good Morning America and VH1, where he oversaw production of “The Fabulous Life of…[.]” Savar, Big Fuel’s CEO and founding partner, will now focus on content development. Managing partner Mike McGraw shifts from agency operations to content distribution and syndication.
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Adgregate Markets To Launch Group-Buying Deal Tool For Facebook Merchants
Adgregate Markets To Launch Group-Buying Deal Tool For Facebook Merchants by Laurie Sullivan for MediaPost Some marketers believe Facebook is fast becoming the ecommerce channel for merchants. Supporting the movement, Adgregate Markets Wednesday will launch a Groupon-like deal offering for brands on Facebook in the next version of its ShopFans tool suite — just in [...]
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Nine Challenges Facing The Growth of Branded Content
Branded content? Branded content (or entertainment) is when:
- A marketer has subsidized part or all of a programming and
- where the editorial in some ways promotes the marketers’ goods or services. This can be done through subtle or overt product placement in entertainment or through the explicit use of the goods or services to create informational content.It’s important to stress that branded content is nothing new: consumer packaged goods powerhouse Procter & Gamble pioneered soap operas in the 20th century to target stay-at-home moms, and these days it’s hard to sit through a Lady Gaga music video without getting barraged with product placement.
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Did Social Media Save Homeless Man, Ted Williams and his Voice
The story started with a local news reporter from Columbus, Ohio, who went out to find this much-talked about man with the “god-given” voice. He took along a video camera to record the experience, which is truly nothing short of extraordinary.
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GrapevineStar Trend Alert – Youth and Tech Trends
The way that youth has embraced technology is downright frightening, the integration of social media into our social and business lives is just beginning and as we move into 2011, will only increase. No one is better at utilizing social media for personal use, now the business leaders must work with the youth to help integrate them and social media into the full enterprise, all areas of business. says Jacob R Miles, Social Media Analysts a division of GrapevineStar Media
