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Niche Trend News & Information™
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Tag Report: ‘Social Media’

  • GrapevineStar Trend Alert from Silicon India – Social Media Trends & Growth of Digital Media

    Social Media Trends & Growth of Digital Media Author: Vijay Rajapat software consultant and a social media enthusiast. Thanks to the new digital platforms like social media where technology is empowering people to create, participate, and share content on the Web, while having meaningful conversations around events, places, people, news, brands, and products through blogs, [...]

  • What’s in your social media style guide

    If you already produce social media content, creating a social media style guide should be relatively simple and will help solidify and articulate your approach. Creating a guide can also be helpful as you scale your social media initiatives. “Social Media Analysts provides social media services to small businesses”………GrapevineStar Media

  • GrapevineStar Media Events Alert – Media, Marketing, Digital, Social Media, Analytics Conferences Oct – Dec 2012

    Here’s the media content and technologies industry most comprehensive Events Calendar. Media and Entertainment professionals come to for the latest niche news and information that makes pros smarter.

  • GrapevineStar Event Alert – Social Mobile Commerce – SoMoLo Summit – South Beach, Singapore, San Francisco

    These Social Commerce events bring together a diverse group of leaders who are continually shaping the future of the industry.
    Subscriber base comprises of over 150,000 companies, merchant brands, executives and investors within social, mobile and local commerce.

  • GrapevineStar Media Event Alert – Social Media’s Next Stage

    At this August’s Social Media Insider Summit, MediaPost’s fifth, major players in social media and marketing will grapple with these issues, and others affecting the future of this still burgeoning industry. Executives will tell you what they think the outlook is for such foundational platforms as Twitter, Facebook and LinkedIn.

  • GrapevineStar Entertainment Technology Trend Alert – Createasphere

    Createasphere is a global community builder for the entertainment technology industry, advancing technology and careers through our Expos, Conferences, and online offerings.

  • GrapevineStar Media – How To Become The (Video Part Of) Huffington Post In Three Steps

    Huffington Post did many things well, in my opinion, and I find their one of their strategies interesting to learn from – its video strategy.
    How to Follow Huff Post’s model, here are three ways to build a meaningful video business from scratch:

  • GrapevineStar Media Alert – TV Attention Suffers A Big Hit From Second Screens

    Researchers at Hill Holliday have found in some very early and tentative work that the level of distraction from TV screens by smartphones and tablets may be even more severe than some suppose. While not a rigorous field test of living room behaviors, they worked with SecondScreen Networks to develop a one-screen simulation of two-screen behavior.

  • Social Media Analysts Alert – Socializing the Sales Funnel

    Socializing The Sales Funnel – Beauty Products L’Oreal by Gavin O’Malley for MediaPost Socializing the Sales Process Has social broken apart the sales funnel? Blended it together is more like it, according to Jason Yau, Integrated Marketing Communications Manager at L’Oreal. During his afternoon keynote at OMMA Social, Yau broke down L’Oreal’s social strategy, and its [...]

  • GrapevineStar – Social Media Analysts Alert – Social Media Spending to Double by 2016

    While GM may be disappointed with Facebook, plenty of other advertisers are still interested in social media, judging by the latest forecast from BIA/Kelsey, which predicts total social media advertising revenues will more than double over the next four years, jumping from $4.8 billion in 2012 to $9.8 billion this year.

  • New Media Trend Alert – Online Companies Ignoring Lucrative 50+ Demographic

      Web companies are ignoring the lucrative 50+ demographic Dylan Tweney for VentureBeat If you found that 60 to 80 percent of your customers belonged to a particular demographic, you’d probably retarget your marketing and product development efforts to focus on that market. Yet many internet companies are failing to do just that. The population in question [...]

  • GrapevineStar Brands Event Alert – Digital Kids® 2012, Media & Entertainment Event

    Digital Kids provides insight into the latest strategies, technologies and techniques. We bring an incredible amount of brain power together under one roof. The show is a ‘must-attend’ event for entertainment and media companies looking to compete in the digital space.

  • GrapevineStar Media Alert – TV Can Drive Social Media Activity

    Symbols and messages associated with social media are proliferating on TV, and they’re getting through to TV viewers, according to a new survey of 1,000 U.S. adult TV viewers by Accenture, which revealed high levels of recall for social media messaging, as well as high rates of social media activity

  • How To Make Friends And Influence Facebook Fans

    Forrester Research created the “Facebook factor” to identify how much more likely Fans are to purchase a brand’s products or services. The method, based on logistic regression modeling, requires brands to ask four questions around the following themes: being a Facebook fan of the brand, likelihood to purchase, amount of money spent in the past 12 months, and probability to recommend.

  • Why video games are good for you — the cheat sheet

    Relax, parents. Video games are good for you and your kids. So argues Scott Steinberg, author of The Modern Parent’s Guide series for high-tech parenting.

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