Tag Report: ‘Brands’
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GrapevineStar Brands Event Alert – Digital Kids® 2012, Media & Entertainment Event
Digital Kids provides insight into the latest strategies, technologies and techniques. We bring an incredible amount of brain power together under one roof. The show is a ‘must-attend’ event for entertainment and media companies looking to compete in the digital space.
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Media Super Star Danica Patrick Joins Tim Tebow, Jeremy Lin in Media Popularity
It’s nothing new for Patrick, who has compared the polarizing nature of her popularity to that of Tim Tebow. There were snits in IndyCar with drivers who complained that she dominated the spotlight despite results that paled compared with those of other stars, and a fiery side often emerges when she feels wronged, which has caused tangles with rivals and her own team.
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Celebrity NASCAR News and Highlights 2012
Three Stooges’ movie stars including Kate Upton and Jane Lynch will take the Daytona 500 stage. Both celebrities will participate in the pre-race ceremonies of the NASCAR racing event. Lenny Kravitz is also part of the NASCAR 2012 season’s celebrity appearances says Tex DunRight, NASCAR SuperFan and World’s Favorite Cowboy.
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GrapevineStar Alert – 2012 (GDC) Game Developers Conference
GDC returns to San Francisco March 5-9, 2012 (Monday – Friday) for five days of lectures, panels, tutorials and roundtable discussions on a comprehensive selection of game development topics
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Social Media Analysts Alert – Social Campaigns Give Long-Term Boost to Brand Metrics
BzzAgent, the social media marketing arm of dunnhumby, began studying the immediate and lingering results of several social media marketing campaigns involving consumer packaged goods (CPG) brands and brand advocates.a marketers become more and more accountable for the return on investment of their programs, some are also starting to see the long-term results of campaigns that work.
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Happy New Year! and Thank You for a Great 2011
GrapevineStar, takes this time, the first day of 2012 to Thank the visitors and viewers of GrapevineStar’s media and brand networks. We want to thank for all of your positive comments regarding our content. We look forward to making the GrapevineStar network even better and bigger in 2012.
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Trend Alert – Trends for 2012: How Teen Social Media Behavior Will Impact Marketing Strategies
How teens interact with the social Web can be valuable indicators of future trends in social engagement and can give us some insight into what to expect in the new year and beyond. Their social behavior will be key to helping marketers inform social marketing and engagement strategies. The trend that stands out for me in 2012, and should be top of mind for marketers,
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GrapevineStar Social Media Trend Alert – Growth of YouTube in Brazil Lures Marketers
Brazil’s fast-growing economy and emerging middle class are placing it squarely in the sights of global marketers, who are now starting to tap into Brazilians’ appetite for online video to introduce products and drive awareness of their brands.
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GrapevineStar Media Trend Alert – 2012 Predictions For Marketing To Moms
Women and, more specifically, moms have been quite the marketing focus in 2011 and that trend will continue in 2012. Their influence over an estimated $2.4 trillion in household spending will continue to make them the focus of brands for some time to come. What will be the key to success with moms? Here are five important considerations.
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YouTube Redesigns Its Web Site to Promote Personalized Video Channels
YouTube, a popular sites on the Web, has always been a bit overwhelming, with its avalanche of videos, over 48 hours of which are uploaded each minute. YouTube has introduced a revamped Web site to help people wade through all of those videos and see the ones they care about most every time they visit the site.
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GrapevineStar Trend Alert – Digital Gaming Companies Continue to Find Investors
A List Games has raised $9.3 million in a second round of seed funding so that it can continue to market games via digital distribution, the company announced today.
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Kindle Fire in Hot Demand – Bigger Version Coming in 2012
Amazon may be launching at least one larger version of the Kindle Fire in the first half of 2012
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GrapevineStar Media Trend Alert – Internet Search Just Got More Social
There are many macro-trends affecting search marketers today — but none so impactful as the socialization of search. For marketers the implications are more profound. Social Media led by Facebook’s advertising platform is brilliant at creating targeted, captive audiences for marketers and their brands.
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GrapevineStar Trend Alert – Survey: YouTube Is The Most Powerful Social Brand Among Teenagers
In a survey that was conducted by Harris Interactive earlier this month among American teenagers ages 13-24, one of the most surprising findings revealed that the most powerful or in their words, the brand with most equity in social media is actually YouTube, and not Facebook.
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GrapevineStar Media Trend Alert – STRATA SURVEY: Advertising Demonstrates Resilience in Tough Economy; Digital Puts Pressure on TV
The STRATA survey suggests its now a tight race for the top advertising avenues. Local TV remains the medium of choice (35%), though it is just barely beating out Digital (34%),
